Forget the job search. Start a business today for $10.

For the first time in a long time, I’m considering working full-time for somebody else.  This is primarily due to the pending acquisition of my company’s largest profit center, but I also want to get off the farm and actually work with people for a few years.  Most people want to quit their office job and start their own business, while I (as usual) am moving in the opposite direction.  As I assume the role of job seeker, I thought I’d share some insight into just how easy it is to start an internet business.


I’ll go on record as saying internet businesses have the highest potential ROI of any business.  You hardly have to invest anything beside time, and you need very little else than a laptop and an internet connection.  Depending on what type of internet business you want to start, most of the components you need are freely available.  Here’s what I recommend:

1) Skip the hosting and web design.  Get a free blogger account and a $10 domain name.
Blogger blogs usually have a URL of something like myblogname.blogspot.com, but you can easily point any domain name at your blog, changing the URL to myblogname.com (or whatever).  Although this is technically blogging software, you can edit it so it looks like a “normal” website.  All of your content will already be optimized for search engines.  Get a domain name from GoDaddy for $10, then map your domain to Blogger.  Boom, no other payments for a year, until you have to renew your domain name.

2) Are you selling content or products?
Most websites are selling one of two things; content or products.  If you are selling content, you are most likely going to be blogging, generating traffic, and monetizing that traffic by selling advertisements on your website.  Use Blogger’s interface to plug in Google AdSense ads on your pages.  Use color combinations and positioning to make them non-intrusive yet still likely to be seen and clicked.  AdSense ads are usually pay-per-click, which means you earn revenue from Google for driving clicks to their ads.

If you’re going to be selling products, the approach is a bit different but can be done just as easily with the Blogger + custom domain approach.  Here’s a sample eCommerce T-shirt selling website I started as a demonstration.  This site acts as a search engine optimized store front for products I created with a free CafePress account.  Again, this is just a demonstration site, but if I were to drive users to it I would earn $5 for each T-shirt I sold, with no inventory to maintain.

Alternatively, you can use your new website to post information about products you actually possess, and use a free PayPal account to process orders.

3) None of this matters unless readers/customers can find your website. 
The best free (besides the time investment) methods of driving traffic is through search engines and social media.  You can read my blog or hundreds of others about how search engine optimization works, and once you master the basics you should be able to get some hits.  The other thing I recommend is blogging about your product/industry/knowledge (lucky your new website has a built in blog), then share links to your posts on social networks like facebook, twitter, and linkedin.  Those links will, I think, be spidered by search engines, and you’ll receive direct traffic from them as well.

Most people think you need thousands of dollars to start a business, but you don’t.  You just need a good idea and $10.

Jubal Ince

Jubal Ince

A recruitment marketing geek based in Portland, Oregon, Jubal Ince is a the Founder and Chief Talent Strategist at HireMob.

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